International Program The American Peanut Council administers an broad-based export development program for the U.S. peanut industry with the objective of increasing exports of all types of U.S. grown peanut and peanut products.  The APC does not process peanuts.  It's resources are devoted exclusively to the market development and disseminatino of trade information on behalf of the U.S. peanut industry, The American Peanut Council undertakes its international market development program in cooperation with the U.S. Department of Agriculture's Foreign Agricultural Service (USDA/FAS).  The programs are funded through the FAS Cooperator and Market Access Program and other related programs.  Each year the U.S. peanut industry comes together to review and revise an international program strategic plan or Unified Export Strategy (UES).  This Unified Export Strategy is then submitted to FAS for review and approval and funding.   The APC, on behalf of the industry, is the contract holder and administrator of these funds. With the market promotion funds, the U.S. peanut industry has been able to develop new markets for U.S. peanut product exports, to maintain existing export markets in the face of increasing global competition and provide trade and technical support for U.S. peanut customers around the world.  The U.S. peanut industry has historically exported 20-25% of the crop so maintaining strong export markets is an important priority for the industry. The APC Export Division is the industry giverning body for the development and implementation of industry international strategies and programs.  This group has a great deal of experience working on export programs - including the USDA/FAS programs and the National Peanut Board's export activities and programs. Market Development Activities APC's active participation in the FAS Cooperator Program began in 1978.  APC, on behalf of the U.S. peanut industry and in coordination and collaboration with the U.S. Department of Agriculture has undertaken market development activities throughout Western, Central and Eastern Europe, Asia, the Middle East, Russia and North and South America.  Programs have included: Extensive joint promotion activities for hight value U.S. processed products; Extensive generic promotional activities hightlighting the health and nutritional benefits of peanuts as a daily dietary item; Branded promotional efforts with processors of intermediate value U.S. peanuts in foreign markets; Trade seminars and trade shows; Generic campaigns in traditional and new markets; Market surveys and evaluations; Technical trade servicing to include issues such as aflatoxin testing, sampling and analytical methodologies, quality factors, import •   restrictions, etc.; Monitoring trade issues and seeking resolution of same. While the APC has discontinued it's branded programs due to regulatory changes made in the program, the industry works in concert with peanut processing companies and leading cutsomers of U.S. peanuts in key markets.  APC works closely with European peanut councils in the United Kingdom. Germany and the Netherlands, particularly on technical and trade issues.  APC also serves as the only origin representative to the European Snack Association's Nut Working Group.  The U.S. peanut industry also undertakes programs in Mexico, Canada, Japan and a special initiative for Africa called "Peanut Butter for the Hungry."   Countries Where APC Activities Have Taken Place WESTERN EUROPE Austria . Belgium . Denmark . Finland . France . Germany . Greece . Italy . Netherlands . Norway . Portugal . Spain . Sweden United Kingdom MIDDLE EAST GCC . Saudi Arabia . UAE EASTERN EUROPE Czech Repubilc . Hungary . Poland . Russia ASIA China . Hong Kong . Indonesia . Japan . Korea Malaysia . Singapore . Taiwan . Thailand NORTH AMERICA & SOUTH AMERICA Canada . Mexico . Brazil

American Peanut Council * 1500 King Street Suite 301 * Alexandria, VA 22314 Website Sitemap According to USDA regulations, American Peanut Council does not discriminate in its programs on the basis of race, color, national origin, gender, religion, age, disability, political beliefs, exual orientation or marital or family status.